Tell Your Story Everywhere.  A few posts back I talked about how we started the process of presenting ourselves to the market more effectively, focusing on the refinement of our PowerPoint. We boiled our executive intro deck down to a tight, 6-bullet story that everyone could follow; translated that into 10 crisply designed visual slides that supported a speaker telling that story, and released it into the wild for further feedback and refinement. After that we told that story, again and again to prospects at every level, honing it down like a comedian works a set, into a road-tested elevator pitch we knew worked in getting someone with the problem we solve to want to learn more what we did… (via Tell Your Story Everywhere | BostInno)
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Tell Your Story Everywhere.  A few posts back I talked about how we started the process of presenting ourselves to the market more effectively, focusing on the refinement of our PowerPoint. We boiled our executive intro deck down to a tight, 6-bullet story that everyone could follow; translated that into 10 crisply designed visual slides that supported a speaker telling that story, and released it into the wild for further feedback and refinement. After that we told that story, again and again to prospects at every level, honing it down like a comedian works a set, into a road-tested elevator pitch we knew worked in getting someone with the problem we solve to want to learn more what we did… (via Tell Your Story Everywhere | BostInno)

Source: bostinno.com

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